marketing
My experience of studying Strategic Marketing at Cranfield University – Term 2 & 3
As I promised in my previous blog, you will explore Terms 2 & 3 of studying Strategic Marketing through my personal point of view as I share with you my most memorable moments. Term 2 ...
The Marketing Consultancy Project with Fitflop
Hello folks! My classmates and I had the opportunity to work on a marketing consulting project as part of the MSc Strategic Marketing. Sounds interesting right? So, let’s get to more about it! Each year, ...
From a trip to MediaCom to working on a Marketing Consultancy Project – it’s an exciting year ahead on the Strategic Marketing MSc
Orientation week… We have started the academic year on a high. The height of excitement during orientation week for me, apart from getting to know our new cohort of course 🙂 was our student and ...
Future of Marketing and Sales Practices Conference: A Cranfield Thought Leadership Initiative
“Does the advent of artificial intelligence (AI) and big data analytics mean the end of marketing as we know it?” “Will there be even fewer marketing directors in the executive board of organisations in the ...
The Strategic Marketing MSc 2017/18 cohort experiences the group consultancy project
One of the best things about Cranfield University is its focus on practical application of the theories we learn in lectures. We, the Strategic Marketing MSc students, recently experienced the essence of that during our ...
What does the future hold for sales and marketing?
We understand customer behaviour better than ever before, and the range and scale of insights will only extend and sharpen in the coming years with 3D virtual reality, sensors and location-centric data. That’s all fine ...