From a trip to MediaCom to working on a Marketing Consultancy Project – it’s an exciting year ahead on the Strategic Marketing MSc
Orientation week… We have started the academic year on a high. The height of excitement during...
School of Management blog posts
Here you’ll find the latest blog posts from students and staff specialising in leadership and management. You can find out more about our work in leadership and management, and take a look at our courses, on our main website.
“It’s for the journey”
You may recall, “It’s for the journey”, was an advertising campaign for a bank that now...
Sheep-dipping, Centres of Competence, Infective Networks and Other stories
Up Till Now: Until recently, during our trials and tribulations working on Business Change...
Cranfield University: My perfect fit!
I’m from India and my background is in engineering. Towards the end of my undergraduate studies,...
My Management MSc internship with K International
What is the organisational culture like? K International is a language service provider which provides services...
My Management MSc internship with The Global Fund in Geneva
What is the organisational culture like? The Global Fund is a large organisation with over 1000...
Cranfield Book Review: The Goal (Third Edition) by Eli Goldratt, 2016
“Seems to me there’s a world of difference between ‘Common Practice’ and ‘Common Sense’”, Julie Rogo....
Cranfield Regatta and Championing Diversity Conference
We have now finished classes! Most of us anyway. Just getting through the last of the...
My experience of the Cranfield MBA: MBAT and Zambia trip
The second and third terms have flown by now. I learnt for the first time about...
Our International Business Assignment to Zambia
Welcome to Zambia On Friday 8th June our field trip to Zambia finally started, 18 months...