School of Management
Life on campus with a family
Here at Cranfield University, we provide a safe and supportive environment for students to bring their families with them when they come to study with us. Our current students share their thoughts on living on ...
Studying MSc Management: A Journey of Personal Growth and Professional Development for an International Student
As an international student with a background in English and literature, I've always been interested in the power of words to alter our perspective of the world. My studies in these topics have given me ...
Marketing sustainability claims: How to avoid greenwashing
As businesses strive to market themselves to best appeal to today’s sustainability-conscious consumers, it is perhaps inevitable that claims will be made that don’t necessarily give the truth, the whole truth and nothing but ...
The Sustainability of a Solutionist Mindset
'Have a solutionist mindset' These words were spoken by Ms Solitaire Townsend, the founder of Futerra, who kicked off the Edie 23 conference Consisting of 130+ speakers and 700+ delegates. To achieve the goals of ...
Jumping into the Time Machine
Having seen and heard the excitement generated online and around campus about the Exploring Sustainable Futures game, it was with great anticipation that I accepted a recent invitation to participate. Developed within the Cranfield ...
How can policy help unleash the power of sustainable entrepreneurs?
Entrepreneurs are typically cast as antagonists of “the system.” At the same time, the policy landscape has evolved to support them... so long as they maximise economic activity and growth. But what about the new ...