School of Management
Judgement vs Process
Cranfield University2021-09-16T10:39:35+01:0019/04/2018|Tags: business strategy, centre for business performance, organisational strategy, school of management, strategic plan|
Listening to the Today programme I was interested to hear a former employee of the Border Agency talking about the way in which immigration officers exercised judgement in dealing with people whose right to stay ...
Day one of the Logistics and Supply Chain Management MSc study tour in Wroclaw, Poland
Cranfield University2021-09-16T10:39:05+01:0018/04/2018|Tags: cranfield school of management, logistics, management, poland, postgraduate, study abroad, study tour, supply chain, wroclaw|
I was lucky to be selected for the study tour to Wroclaw, Poland where we have some very exciting organizations to visit. Wroclaw itself is a very old city which was ruled by Czech and ...
The Purpose of Education
Cranfield University2021-09-16T10:33:25+01:0003/04/2018|Tags: “Cranfield”, education, finance, investment, life on campus, management, msc, school of management|
"The whole purpose of education is to turn mirrors into windows" This interesting quote by Sydney J. Harris, a Journalist and Newspaper columnist, dates back to August 1978. To better understand what he meant, one ...
From Products to Customer Engagement – Present and Future
Cranfield University2021-09-16T10:30:50+01:0028/03/2018|Tags: customer engagement, Malcolm McDonald, marketing and sales, Msc Strategic Marketing|
Apple didn’t kill the music industry. They just invented ways of making life easier and more enjoyable for music consumers, ending the need to buy full-length albums. It wasn’t Netflix that killed Blockbusters; it was ...
The CFA UK Research Challenge 2018 – our journey so far
Cranfield University2021-09-16T10:30:01+01:0022/03/2018|Tags: CFA Research Challenge, finance and management, Finance and Management MSc|
I’m from Bogota, Colombia. I studied Business Management at the Havarian University which is among the top three private universities in Colombia. After that I got an internship at the biggest securitisation company in Colombia ...
Teaching Sustainability: More than just a game
Cranfield University2021-09-16T10:29:31+01:0022/03/2018|Tags: management, Management course activities, msc management and corporate sustainability, sustainability|
Gamification is the application of typical elements of game playing (e.g. point scoring, competition with others, rules of play) to a more serious business or policy environment has increasingly gained attention in the last years ...