Researching a product or brand?
While our MBAs are working hard on their Strategic Marketing assignments, it seems like a good...
market research blog posts
Introducing… Mintel
Looking for the latest market research and trends in the UK market? Interested in consumer behaviour...
Introducing… Passport’s Consumer Lifestyles reports
So, you’re researching a Canadian consumer market. You’ll want to know about the Canadian people and...
A day in the life of a Cranfield student!
My name is Angela. Welcome to a day in my life as a MSc student in...
Stay on top of the latest global trends with BMI Research
In the current economic climate, it’s important to keep on top of the latest trends and...
Researching… the alcohol market
Coming up to the festive season, what better time is there to research the alcohol market!?...
Researching… the retail industry
If you’re researching any aspect of the retail industry, read on for some of our best resources...
Researching… the food and drink industry
Have you been tasked to research the food and drink industry? Are you looking to find...
Introducing… BMI Research
This week sees the addition of BMI Research to MIRC’s database portfolio. BMI Research will provide...
Introducing… IBISWorld
We are pleased to announce that the University Libraries now have a subscription to IBISWorld! IBISWorld...