Can you save lives with Logistics?
11/03/2019

Written by Pernille Darville and Rusudan Gongladze
MSc Students in Procurement and Supply Chain Management
February, 2019
We have no regrets choosing Humanitarian Logistics as one of our electives. Definitely one of the greatest learning experiences we have had at Cranfield University so far! Truly wish this elective could be a core module. In every module you cover throughout the first and second terms, you learn how to improve the efficiency and effectiveness of operations, reduce costs, and boost the profitability of the business. You read that company X achieved Y million in cost reduction by using a certain application. It is all about the commercial supply chain. Well, if you want to experience something new, then, the elective Humanitarian Logistics is a perfect choice!
To be completely honest, this module exceeded all our expectations. It is a great combination of theory, case studies, and discussions in class, concluded with a disaster response simulation. One of the most exciting parts was hearing from four guest speakers with various backgrounds in the field. They all contributed with amazing stories about their time in humanitarian logistics. Their passion and commitment to this field is incredibly inspiring!
So, what exactly is Humanitarian Supply Chain? It is a whole new way of thinking about logistics. Fast decision making under extreme time pressure, where every hour could save lives.
We see the news about natural or man-made disasters occurring throughout the world, and soon after we hear that humanitarian aid was delivered to the beneficiaries. But little do we know what efforts are involved in the background. People who work in this field are willing to sacrifice so much of their own time to help other people in need by providing food, water and medication as needed. This is not an easy task considering the circumstances and that’s why our expertise in logistics and supply chain management becomes a highly valuable capability.
As mentioned above, the amazing guest speakers – David Quinn (Crown Agents), Chris Weeks (DHL), Dr Silvia Rossi Tafuri (World Food Programme) was one of the highlights of the module. For instance, you learn about the disaster response step by step and then you have practitioners in this field sharing their experience when dealing with Hurricane Katrina, Peru Earthquake, Haiti earthquake and many other natural or man-made disasters. So, you get an idea how each part of theory was applied in practice.
Now the final part – a simulation organised by Chris Weeks (Director of Humanitarian Affairs, DHL) to illustrate the time pressure, confusion, chaos and frustration these logisticians are working under. We were divided into groups of six people. The Group Leaders were given materials – like money, gloves, little warehouses, roles of the team members (Warehouse Manager, Transport Coordinators, etc.), colour coded items (green cubes for food, white for water and so on) and that’s it, we did not even know what kind of disaster we were dealing with, not to mention other essential details. We were just given few minutes to brief our groups.
Chris blew the whistle and the game started! The only information we were given was that we were dealing with an earthquake. But the rest was all chaos: you had to find the beneficiaries, source the equipment, get the humanitarian aid to your warehouse, get through the customs clearance, etc. The entire setup was very real, with all the tension and barriers in place – getting stuck at customs, shortage of equipment due to suddenly increased demand and so on. You also had to do the correct needs assessment so that you would not end up with piles of unnecessary items in your warehouse. This simulation was a great illustration of how complex, chaotic this field is and what a great difference you can make as a supply chain specialist.
It is worth noting that we assumed (but were not told) that we could not collaborate with other teams and it was all about the competition like mostly is the case in the traditional supply chains. If we had joined our efforts with other teams, we could have reached the beneficiaries much faster. As a result, we realised how important teamwork, flexibility, and collaboration are in such scenarios.
This module was a great eye-opener! It is an opportunity for us to actually go out and make a real difference in the world, using our skills and expertise in logistics, procurement and supply chain management. So, to future PSCM/LSCM students: when you are asked to choose the four electives for the 2nd term, make sure Humanitarian Logistics led by Dr Hendrik Reefke together with Ilse Larkin-Sennema (from People in Need), is one of them. It is totally worth it!
Humanitarian aid is on its way!
Problems with customs! Bureaucracy is a big challenge!
Do we have all necessary items in stock?
Okay, what do we ship next?
Organizing your warehouse is not an easy task!
Dealing with journalists, security at customs and making sure that safety procedures at warehouse are followed! You would assume that everybody is contributing to run the process quickly and smoothly. But, in the real life, it is not always the case!
Chris Weeks sharing his knowledge and inspiring experience in the field!
David Quinn taking us through the rapid response for both natural and man-made disasters!
Hendrik Reefke sharing insights on the research in Nigeria Public Healthcare he has been involved in!
Categories & Tags:
Leave a comment on this post:
You might also like…
How a Senior Leader Apprenticeship transformed my career
In this Q&A, Alexis Drake shares her apprenticeship experience and explains why she chose to study the Senior Leader Apprenticeship+ Marketing and Leadership MSc at Cranfield School of Management. Please tell me why you ...
Race Equality Week – Staff Network, EmbRace
Race Equality Week (REW) We are participating in REW: 6-10 February, an annual UK-wide movement to address the barriers to race equality in the workplace. The theme for 2023 is #ItsEveryonesBusiness. You can read more ...
Renaming MIRC in the School of Management
Our Management Information and Resource Centre (MIRC) will be renamed the School of Management Library on Monday 27 February. Library Services are making this change with the School to celebrate the recent relaunch of the ...
Setting up a private group on Mendeley to support your group project
Many of our students are busy working on their group projects. Our top tip is to set up a private group on Mendeley. You can use it to store all your references, and to share ...
Tell us what you think of Library Services!
We want our students to have a great experience during their time at Cranfield. Each month, the University runs a short “Topic of the month” survey to focus on one service or facility and find ...
Air Transport Management alumni stories: SangHo (Henry) Han, Strategic Planning Manager in South Korea
SangHo (Henry) Han is a strategic planning manager at Air Premia in South Korea. He graduated from Cranfield University with an MSc in Air Transport Management in 2018. Here, Henry talks about his passion for ...