Researching… the alcohol market
22/12/2016
Coming up to the festive season, what better time is there to research the alcohol market!? So which of our library resources would be the best places to look?
Mintel
This would be our first port of call if we were interested in the UK market. Mintel has reports on various sectors of the alcohol market including cider, wines, dark spirits and liqueurs. Each report includes information on the market (size, segmentation, drivers), consumers (attitudes, consumption and trends, etc.) and major players along with company and brand shares, etc., and includes a databook with raw survey data.
Anything else I should know?
Users must accept Mintel’s Conditions of Use to access the site. Reports updated every 12-24 months.
Passport
If you’re looking for data on other countries, check out Passport. For most countries, Passport has reports on individual sectors including beer, wine, spirits and cider / perry alongside an all-encompassing alcoholic drinks report. Each report gives an overview of the local market including key trends, market background, business and operational environment, market indicators and data. You will also find links to related reports and statistics displayed on screen.
FitchConnect
FitchConnect provide reports (previously published by BMI Research) on Food and Drink for most countries across the world. Although more general in their coverage of the market, each report features a section specifically on alcoholic drinks and includes some very useful 5 year industry forecasts.
Anything else I should know?
Reports updated quarterly.
IBISWorld
Includes various reports on the alcohol industry. These are written from a more industrial perspective, so are primarily focused on the production side. IBISWorld’s content includes reports on the production of wines, spirits, cider and beers. Each of these covers industry performance, outlook, supply chain, competitive landscape and operating conditions, key players in the market and provides a variety of downloadable statistics.
Anything else I should know?
Reports updated every 4-6 months.
If you have any questions on industry research, contact MIRC or the Kings Norton Library.
Feature image from Pixabay. Available at: https://pixabay.com/photos/liquor-bottles-alcohol-drink-bar-2687103/
Categories & Tags:
Leave a comment on this post:
You might also like…
How a Senior Leader Apprenticeship transformed my career
In this Q&A, Alexis Drake shares her apprenticeship experience and explains why she chose to study the Senior Leader Apprenticeship+ Marketing and Leadership MSc at Cranfield School of Management. Please tell me why you ...
Race Equality Week – Staff Network, EmbRace
Race Equality Week (REW) We are participating in REW: 6-10 February, an annual UK-wide movement to address the barriers to race equality in the workplace. The theme for 2023 is #ItsEveryonesBusiness. You can read more ...
Renaming MIRC in the School of Management
Our Management Information and Resource Centre (MIRC) will be renamed the School of Management Library on Monday 27 February. Library Services are making this change with the School to celebrate the recent relaunch of the ...
Setting up a private group on Mendeley to support your group project
Many of our students are busy working on their group projects. Our top tip is to set up a private group on Mendeley. You can use it to store all your references, and to share ...
Tell us what you think of Library Services!
We want our students to have a great experience during their time at Cranfield. Each month, the University runs a short “Topic of the month” survey to focus on one service or facility and find ...
Air Transport Management alumni stories: SangHo (Henry) Han, Strategic Planning Manager in South Korea
SangHo (Henry) Han is a strategic planning manager at Air Premia in South Korea. He graduated from Cranfield University with an MSc in Air Transport Management in 2018. Here, Henry talks about his passion for ...