“To offer woman and men worldwide the best cosmetics innovation in terms of quality, efficacy and safety. Pursue this goal by meeting the infinite diversity of beauty needs and desires all over the world.”
Did you know that L’ORÉAL products are made exactly to the needs of different skin types of all of us around the world? For example, they told us that Asian skin needs different treatment than skin of the people living in Europe. All the factories around the globe implement the same L’ORÉAL quality standards.
Written by Alena Laskova, Matthew Heaford and Levan Merkviladze