Marketing and Leadership MSc
Case study: “Studying for an apprenticeship changed my career path”
Undertaking a Level 7 apprenticeship at a leading business school is a sure-fire way to enhance your career prospects, whether at your existing company or somewhere new. For Rachel Hinchliffe, Aviva employee of 24 ...
Bridging the UK marketing skills gap
Marketing is all around us; a thread that weaves through almost all aspects of our daily lives, from the moment we wake and see brand names on our toothpaste, to our journey to work ...
How a Senior Leader Apprenticeship transformed my career
In this Q&A, Alexis Drake shares her apprenticeship experience and explains why she chose to study the Senior Leader Apprenticeship+ Marketing and Leadership MSc at Cranfield School of Management. Please tell me why you ...
“Studying at Cranfield encouraged me to move out of my comfort zone”
For marketing professional Jim Davies, studying for a part-time MSc in Marketing and Leadership at Cranfield School of Management was the catalyst for making a bold career move after more than a decade spent ...
Why we love John Lewis at Christmas: The psychology behind festive adverts
By Dr Annmarie Hanlon, Senior Lecturer in Digital and Social Media Marketing Christmas is big business, and the world of the festive television advert is no different. Over the past decade, Christmas offerings from the ...