market research
Researching… the energy industry?
Have you been tasked to research the energy industry? Maybe you’re interested in the renewable energy market… If so, then look no further than our top picks for resources to get started with: MarketLine Advantage ...
How do I reference a market research report… in the Cranfield Author-date style?
Market research reports are heavily used in MIRC. So how would you create a reference for a Mintel report or something similar? Here’s our guidance on how to reference a market research or industry report ...
Market and brand analysis
While our new Exec MBAs are working away on their first big assignment, analysing the success of a brand, it's a good time to highlight a new version of our MIRC Update on Market and Brand ...