This year Canada celebrates its 150th birthday. So, who are the Canadian people and what makes them tick? Well, one of our best places to start looking would be Passport’s Consumer Lifestyles reports…

How do I find it?

Use the ‘Find Analysis’ menu on the Passport homepage.

  • First select ‘Economies and Consumers’
  • Then select ‘Lifestyles’ and, beneath that, the relevant nation or nations.
  • Then, to view results, click on ‘Go’.

For Canada, we get the following main options:

If you just want a quick summary of major statistics, check out the Datagraphic. For more in-depth analysis, open the full Consumer Lifestyles report below.

Generally published on an annual basis, Consumer Lifestyles start off with the latest datagraphic and move on to report on the following key areas:

  • Top consumer trends
  • Segmentation
  • Housing and households
  • Money and savings
  • Eating and drinking
  • Grooming and fashion
  • Health and wellness
  • Shopping habits
  • Leisure and recreation
  • Getting around

Download options:

Like any of Euromonitor’s analysis in Passport, it is easily downloaded or printed via the options at the top left of your screen.

Off-campus users:

Off-campus users, please log into Passport via the Institutional (Shibboleth) login option – instructions here.

If you have any questions or comments about Passport or any of our other resources, please contact MIRC or Kings Norton Library.